Comparing Trailers 3 - 'M3GAN'

Below is a list of each of the conventions found in the different types of trailers for 'M3GAN'.

Theatrical Trailer

                 
  • Shots from the film (montage) 
  • A mixture of rapid and slower editing
  • Fades to and from black
  • Delivers lots of narrative information
  • Introduces the main characters
  • Name of the director
  • Reference to other similar films
  • Names of the production companies
  • Non-diegetic music (varied) 
  • Loud, sinister impact sounds
  • Release date ('This January', 'January 13')
  • Tagline (split in two)
  • Title of film
  • Production company logos
  • Credits
  • Website
Teaser Trailer

                
  • Production company logos 
  • Shots from the film 
  • Non-diegetic music
  • Impact sounds
  • Name of director
  • Tagline 
  • Not much plot revealed 
  • Release date 
  • Title of film 
TV Spot

                   
  • Shots from film
  • Rapid editing
  • Non-diegetic music
  • Loud impact sounds
  • Name of director 
  • Reference to other films
  • Production companies 
  • Title of film
  • Release date
  • Cast and crew credits 
  • Essentially a cut-down version of the theatrical trailer

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